Rootdown

Created a modern website with a strong emphasis on customer education about available medicinal cannabis products.

Challenge

Rootdown, one of the first Medical Cannabis Chains in Mississippi, had no online presence, posing a significant challenge in reaching and educating potential customers. Without a website, there was no platform for them to offer their range of medical cannabis products or provide essential information to help customers obtain their medical ID.

Objective

Develop a modern, user-friendly website focused on delivering accessible information and comprehensive product education about medicinal cannabis. The platform will provide clear, engaging content designed to inform a diverse audience about product benefits, uses, and availability, catering to varying levels of knowledge.

Outcome

Developed a comprehensive website and design system to strengthen the client’s digital presence in Mississippi’s medicinal cannabis market. The platform focuses on product education, offering detailed information on products, a store locator, and clear steps for residents to access medicinal cannabis. By creating a welcoming and accessible online environment, the website enhances user engagement, supports informed decision-making, and positions the chain as a trusted resource for medicinal cannabis education and access in the region.

Key Projects