User-Centric Designer

I love helping brands launch new websites, drive conversions and create user-focused products.

Bio

I’m Russ, a graphic designer with 10+ years of experience, specializing in user-focused UI design and branding. I combine creative design with data-driven insights to create visually compelling, functional solutions that connect with users. My passion for playing and producing music also influences my creative approach, bringing balance and harmony to every project.

Technical Skills

Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premier), Figma, WordPress, Webflow, Framer, HTML/ CSS, AI Imagery, Video Editing, Color Grading

Beyond the Screen

🎶 I’m a multi-instrumentalist and music producer who loves post-punk and 80s new romantic pop.

🍳 Cooking is a passion of mine, often inspired by YouTube videos (results may vary!).

🎨 My 4-year-old daughter is incredibly creative—she’s truly a little artist in the making!

🌍 I’ve had the privilege of touring the country and performing at Red Rocks—a highlight of my journey.

🎤 I work as an AV technician, ensuring everything runs smoothly behind the scenes.

Hybrid Marketing Co | Denver, CO

Jul 2021 - Oct 2023

Designed and developed visually appealing, user-focused websites and design systems. Prioritized visual consistency, readability, and attentive design to create optimal user experiences.

Spearheaded web product optimization by creating mood boards, developing mockups, and establishing UI guidelines, resulting in a 25% improvement in user satisfaction and enhanced product differentiation.

Design brand identities, create digital and print collateral, and audit websites for optimization. Developed programmatic ads and email templates to boost brand visibility and drive sales.

Unique Properties | Denver, CO

Feb 2020 - Jun 2021

Oversaw comprehensive management of company communications and brand in commercial real estate, executing strategic campaigns for 32 brokers and the executive team.

Managed editorial direction, social media, press releases, design, and distribution of organizational collateral, emphasizing reputation building and client base expansion.

Univera | Seattle, WA

Jan 2019 - Nov 2019

Coordinated social marketing initiatives and implemented web and social media strategies, resulting in a 20% increase in brand awareness and enhanced promotional effectiveness.

Planomatic | Denver, CO

Mar 2016 - Apr 2018

Achieved a 95% client retention rate through high-quality color correction and retouching services.

Supervised a 12-member production team, enhancing team efficiency and boosting customer satisfaction through effective management and coordination.