Rootdown

Created a modern website with a strong emphasis on customer education about available medicinal cannabis products.

Challenge

Rootdown, one of the first Medical Cannabis Chains in Mississippi, had no online presence, posing a significant challenge in reaching and educating potential customers. Without a website, there was no platform for them to offer their range of medical cannabis products or provide essential information to help customers obtain their medical ID.

Objective

Create a modern website with a strong emphasis on educating a diverse audience about medicinal cannabis products and facilitating the process for residents to obtain their medical ID for legal purchases.

Outcome

Developed a comprehensive website and design system focused on educating users in Mississippi about the full range of medicinal cannabis products offered by the new chain. The platform features detailed product information, an intuitive store locator, and guidance for residents on obtaining their medical ID.

This approach creates a welcoming and accessible online experience that enhances user engagement, supports informed decision-making, and drives potential sales. By integrating these features, the website positions the chain as a trusted resource for medicinal cannabis education and convenient access to products in the region.

Key Projects